$360K in closed revenue from Meta — on ~$13K in ad spend
Rivals Landscaping · multi-location landscaping & outdoor living · Fused client since Oct 2023
Data window: Jan–Jul 2026
The Setup
Rivals Landscaping runs a multi-location landscaping and outdoor-living operation. Meta was underperforming before Fused took over — high spend, low-quality leads, and no visibility into what actually closed.
What We Did
Creative-led strategy: weekly UGC-style concepts, hooks tested against a scoring rubric, and a Top Ads library that surfaces the winners each month.
Strong-signal Meta matching: leads attributed back to the specific ad and campaign that produced them — so we know which creative earns revenue, not just clicks.
Weekly AI-generated brief flags fatigue, saturation, and scale opportunities so budget follows performance instead of guesswork.
The Results
- 190 Meta leads, 17 closed jobs, $359,514 in attributed revenue.
- Average closed-job ticket: $21,148 — high-consideration outdoor-living work, not one-off service calls.
- Blended Meta ROAS across the window: ~28x.
- Standout month: April 2026 — 5 closed jobs / $228,479 off a single month of creative iteration.
Performance Trend
| Month | Meta Spend | Leads | Closed | Revenue |
|---|---|---|---|---|
| Jan 2026 | $1,531 | — | — | — |
| Feb 2026 | $1,404 | — | — | — |
| Mar 2026 | $2,006 | 121 | 10 | $126,641 |
| Apr 2026 | $1,974 | 22 | 5 | $228,479 |
| May 2026 | $2,029 | 21 | 1 | $1,450 |
| Jun 2026 | $2,720 | 18 | 1 | $2,944 |
"Meta is a creative game. When the creative is right, one ad can pay for a year of budget."
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Every lead captured, every dollar traced to its source — so you see exactly what's working and can make confident, data-backed decisions with full ROI visibility.
This result was driven by our Meta Ads service.
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